|
If you have an online business, you have found that there are numerous ways to
advertise on and off the internet. Some are more effective than others and some
are more costly than others. This article will deal with one method that is BOTH
free and effective.
I have been ezine publishing for about a year and have found this promotion
method to be one of the most effective ways of advertising at no cost. I am
talking about ad swapping.
Ad swapping is beneficial in many ways.
*Free Advertising- This is the obvious benefit. You get your ad in quality
ezines at no cost.
*Building Relationships- You connect with other publishers and form business
and sometimes personal relationships, which is a good way of networking you
and your business. And making new friends is always a plus!!
*Provide Content for Your Ezine- Many of the ads I get in return are helpful
resources, which I need for my ezine. My ad swaps are inserted in either my
ezine section or my resource section. Thus, more information and resources for
my readers.
If you are having trouble locating other publishers for ad swaps, there are
many resources for you to use.
Ad Swap Lists:
http://globeclubs.theglobe.com/clubs/adswappers
mailto:Ezine-Ad-Swaps-subscribe@topica.com
mailto:AdSwapsforYou-subscribe@egroups.com
mailto:swap_it-subscribe@listbot.com
mailto:EzineAdSwap-subscribe@topica.com
mailto:ezineadexchange-subscribe@topica.com
mailto:LB-Ad_Swaps-subscribe@egroups.com
Ezine Directories:
http://www.freezineweb.com/ad-swaps1.html
http://209.53.3.96/newsletters/bins/ad_swap.asp
http://www.list-city.com/adexdb.html
http://www.netterweb.com/ezines/
http://www.webheadcentral.com/ezine.html
When you find an ezine that you would like to do a swap with, contact the publisher.
Tell him/her a little about your ezine, such as name, content, target audience,
and number of subscribers. I would then ask if he/she would like to view a sample
issue and give a link where he/she can see one.
Explain why you would like to do an ad swap and ask if they would be interested.
If they reply back that they are interested, you can then work out the details.
There are thousands of quality ezines published on the net and ad swapping
is one of the most effective ways of getting your ad in numerous ezines. For
no cost, you will be getting your ad out to thousands of subscribers. And of
course, you want to have a well-written ad -- hmm, sounds like an article to
me! Happy swapping and have a successful day!!
About the Author:
Terri Seymour owns and operates MyOwnEzine.com MyOwnEzine.com is a website,
ezine and service which provides the resources, tools, guidance and more to
help you start, publish and promote your own ezine. You can contact Terri at
mailto:ter02@newnorth.net Subscribe at mailto:subscribe@myownezine.com or visit
http://www.myownezine.com for lots more info. |
