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One of the best ways to get your business noticed is through classified ads. These
are the short, simple, ads you see on the back pages of newsletters and between
the articles in ezines. They are usually cheap, sometimes even free, and easily
accessible. There are countless web sites, newsletters and ezines that accept
and print classified ads, and hence thousands of people you can reach through
this simple method of advertising.
You can't just write anything though. Just like any other business ad or sales
letter, your copy must be well thought out to be effective. The trick to writing
classified ads that really sell, is to state all your essential information
with just a few choice words.
To ensure that your ad will be read and responded to, follow these steps:
1. Write a rough draft firsts using complete sentences, saying absolutely everything
you want to say, then start cutting. Take out any non-essential words. Use action
words and short phrases. Eliminate anything that's even slightly repetitive.
2. Make sure you have a catchy headline. Sum up the main selling point of your
business or product with one short sentence. Then give a little detail, but
not too much. Keep it short.
3. Always include your phone number and url in the last lines so that people
can contact you or access your site immediately.
4. Write several versions of your classified ad then pick the best ones.
5. Test your ads. Run a few of them on free sites first to see which ones get
a response. Be sure to include a code in the ad info so you will know which
ad produced the response.
6. Once you find an ad that works well, keep using it. Just because you're
bored with it doesn't mean the audience is. They don't see it nearly as often
as you do.
Using classified ads can be quite rewarding, and doesn't have to be difficult.
Just follow these steps, and you just might find your business booming.
About the Author:
Keegan Michaels helps people get ahead in the affiliate marketing world. Read
all his super effective tips at:
http://AffiliateTeacher.com |