|
Im about to let you in on a secret
Theres a simple, always effective, works in any situation way that you
can sell more of your product, destroy any competition you have, and literally
siphon profits from others in your market.
In fact, I have a product right now thats up against some strong competition.
There are literally hundreds of products similar to mine that all address the
same audience, and in a sense, get the same end result.
And to make matters worse, the majority of my website traffic is coming from
the search engines where I dont have a number one ranking. That means
that people visiting my site have already seen tons of other offers that match
my own, and theyve probably been bookmarking their favorites so when they
see something that really lights their fire they can return quickly to place
their order.
So, what can you do to eliminate this browsing thats so prevalent on
the internet, and make your product the hands down winner every time? Let me
detail the two-step plan.
First, you need a price thats comparable with your competition. Some
visiting your site are solely interested in spending what theyve determined,
after browsing, is the right price.
Spend a little time doing some research. Find out what people are expecting
to pay as they start under different keywords and cycle down to your site. Then
adjust your price accordingly.
Second, after researching your competition using the search engines start to
compile a warning list. This is an effective way to eliminate competition
completely by giving the facts that detail how the competition simply doesnt
compete with your offer.
An example:
WARNING: Before Purchasing ANY Home Business Plan, Make Sure That It:
1) Gives you all the materials you need to get started
2) Speaks in terms you can understand and gives detailed, easy to follow instruction
3) Gives you credible, real people testimonials along with email or website
addresses
.and so on.
The goal is to list everything you can think of that your product has, but
your competition may not. And then, once youve compiled your list, make
mention that your product does in fact meet all the requirements in your list.
What happens after prospects read your warning list and get to your order link?
First, they might compare prices. Theyll want to see if youre in
line with the other similar products theyve already seen.
Second, if you do have comparable prices, then theyll buy from you if
theyre in the market to do so.
The reason?
Instead of risking their money and wasting their time by going through all
the different websites theyve researched and trying to see if they meet
the warning criteria, theyll just make the easy and wise choice by purchasing
the product that youve just proven meets all the required points.
Now heres one last magical point to remember when writing your warning
list:
It must make absolute sense to your prospects and it must be real. Its
not going to be effective for you unless you have the reader agreeing through
the whole list. Spend the time to really research your points, and youll
reap strong rewards every time someone stumbles upon your website.
About the Author:
Grady Smith offers killer sales letters at prices you can afford. Check out
his website and get full details how Grady can double, even triple your profits
with the right sales letter, and at the lowest prices. Go here: http://www.cheap-copy.com |