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One of your main goals when building a site is to receive a lot of traffic
so that you can make some reasonable money out of your website.
One of the main and best ways of getting more traffic to your site is for you
to do some seo (search engine optimization).
There are many things involved when doing seo for your website. Some of these
include the following:
Designing your website
This is a very important thing to consider when doing seo. This is because the
better your site is optimised for the major search engines, the better your
chance will be of you getting an improved ranking for your chosen keywords within
the major search engines. To optimise your site you will need to use metatags,
which contains your chosen keywords. You will also need to design your site
so that it is not just full of images.
You will need to add some good quality content to your web pages in the form
of text. When writing text/information for your web pages you must consider
using your chosen keywords throughout the content so that it has a good keyword
density for your chosen keywords. It would probably be best to aim for a keyword
density of around 7% - 9%. If you have a keyword density any higher than this,
then the search engines may penalize you for spamming their search engines with
your chosen keywords.
The navigation of your site is also very important as when people arrive at
your site you will want them to easily be able to navigate through your sites
content. If they cant do this then they may leave your site and go to
another one, which could even be one of your competitors.
Link Popularity
Link popularity is very important in making your website rankings improve. This
is because the more sites that link to your site the more important your site
looks to the major search engines. But when getting sites to link to yours it
is best to make sure that your link is on a page of a site that is based on
the same topic as your site. Doing it this way will benefit your site much better
than you having your links on pages of other sites that has topics that have
nothing to do with your sites topic.
So you are probably now wondering how you can get sites linking back to your
site. Well there are many ways of doing this. Some of these include the following:
Doing link exchanges
Doing link exchanges with other sites is a good way to increase your sites link
popularity.
Writing reprint articles and submitting them to article directories
Writing reprint articles that is on the same topic as your site and then submitting
them to free reprint article submission sites is one of the best ways for you
to increase your link popularity plus visitors. This is because you are writing
an article about your sites topic and then you are placing your sites link in
the authors resource box, which then means that your link will be on the
same page as information about the same topic as your site. Placing your sites
link in your articles also means that it is a one-way link, which is an advantage
to link exchanges.
Some article directories have so many articles that they also include an article
achieve so that your article can stay in view of the major search engines for
some time and also so that you can easily navigate the articles more quickly
by using the achieve. For example, the articles directory at: www.simplysearch4it.com/article/articledir.php
has an article achieve at: articles.simplysearch4it.com , which lists all of
the articles listed within the SimplySearch4it! database in an easy to navigate
and read format.
Using forums and including your sites link in your signature
Using some forums will increase your sites link popularity, but using these
is not as good as using some other forms of getting links to your site. This
is because some forums use some sort of redirect so that the search engines
cant see your link in the forum.
Adding your sites link to free to submit general and specialty web directories
This is a slow, but good way of increasing your sites link popularity and also
increasing your sites visitors. This is because many web directories have good
rankings within the major search engines, which means that your site will also
benefit from it.
Writing press releases
This is a very good way to increase your sites traffic and link popularity.
As longs as you can write a good press release you should see a good increase
in your websites traffic and link popularity.
About the Author
Jonathan White has been involved in online marketing for over three years now
and is the Webmaster of www.simplysearch4it.com where he also operates a large
free to play online games directory at games.simplysearch4it.com |