"The Pros and Cons of Using Templates For Your Business Website"
You see them everywhere, generic templates! Just do a search on Google or Yahoo
and see how many sites are selling them and more interestingly, selling the
same templates. Let’s look at the pros and cons of using templates.
Pros
1. Fast development time, they usually contain everything you need minus the
content.
2. Templates are inexpensive and very cost effective to get a site up.
3. Graphics editing can be done in a photo editor like Photoshop.
4. They have a clean, uniform look. Keep in mind these templates have been
designed by professionals and attention to detail is very good, if not excellent.
Cons
1. In most cases you do not have exclusive rights to the template.
2. Your site will have a template look. It’s important to have a site
that is original and portrays your business image.
3. If your site becomes successful, there is nothing to stop your competitor
from copying your site. This could lead to lost sales because of brand confusion.
The cost of web development can be expensive. Keep in mind; you want a site
that customers can identify your company, with a distinct look and feel. I would
recommend you seek the advice of a web developer to design at minimum, a template
that portrays your business image using your graphics and company colors.
About the Author:
Terry Henry is operations manager for Hendev Group (Henry Marketing and development)specializing
in web development, hosting and online publishing.
www.hendev.com
Terry can be reached at terry@hendev.com |
