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Title:
Conquering Spam
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Spam is continuing to be an ongoing problem for the vast majority of the online community. Especially for web hosting providers that must combat spammers on a daily basis, it can seem like an uphill battle. Just as spammers are constantly changing their tactics to overcome web hosting defenses, web hosting providers need to continue to take an offensive approach to staying on top of spam.
Unfortunately, there is no guaranteed solution or software package that will totally eradicate spam but by combining automated and manual tactics; it is possible to minimize the impact of spam. Manual steps include vigilant monitoring of files coming into the server for scripts that may be spam. Watching out for anomalies in server loads and logging new customer access are also good steps to take.
There are spam stopper web sites that can help deflect some of the problems that may result from constant spamming. Check out spamcop.net for information on spam. It is all too important that the more information learned about spam and how it operates, the better prepared and able to fight spam. Just being educated on spam could go a long way in providing a good defense.
In online business, anyone can be a potential customer or someone wanting to make a profit off of you (and not in a good way). It is difficult to distinguish whether or not a person is honestly looking to buy from you or to just get your email addresses to send spam. A good way to filter out the potential spammers is to do some basic background checks on potential customers. Check their IP address and domain names against blacklists and even make sure that the domain name truly exists and is registered.
During this process it is important to communicate to your customers the need for such security measures. Dont make them feel like a suspect but rather it is being done to protect them from potential spammers. They will often understand the necessity of the procedures if they know what it is for.
There are some technical measures available that are useful in the anti-spamming campaign. If email setting for SMTP is set to require authentication, this will keep the servers safe from being exploited. Any and all form mail scripts should be secured. Many times customers will want to use their own form mail scripts. Be sure to provide guidelines for how to safeguard those scripts.
Be sure to identify acceptable use policies of the web site to customers. It is not really a deterrent for spammers as they dont care about policies anyway, but it could help in preventing customers from using spamming techniques. It also serves as a reminder to other businesses to be vigilant in their communications with your web site.
Whatever your business, there are no perfect solutions for combating spam. The things mentioned here are some general steps to take in the fight against spam but it is an ongoing battle. Spammers are continuing to seek out new ways to work around anti-spam techniques just as quickly if not faster than technology to stop them is developing.
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Conquering Spam
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