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What are the primary goals of everyone venturing into e-commerce?
To get a website online fast and make money. Putting it simply. So how do people
do it? What works and what doesn't?
According to Milana Leshinsky of http://www.firstbusinesswebsite.com and author
of the Create Your First Business Web Site CD and tutorial, you don't need to
learn HTML, you don't have to buy expensive programs, and you need to be able
to update your website yourself any time you choose.
In my professional experience with clients and my personal experience with
http://www.SuccessPromotions.com the biggest pitfall for most webpreneurs is
NOT being able to edit their own website and being always at the mercy of a
webmaster. The most important thing is to have an internet presence that truly
reflects what your business is and what it offers.
Remember that if you cannot edit your website yourself then every price change,
every product addition, and every special or clearance sale must be planned
farther and farther in advance. And if you're selling widgets on your website
just like a million other websites are selling widgets you have to be able to
differentiate yourself from the marketplace.
Milana Leshinsky's tutorial is one of the finest web design teaching tools
on the market. And its endorsed by some of the biggest names in e-commerce!
When it comes to creating an internet presence, you cannot rely on the loyalty
of your customers to shop or continue to shop with you. And you cannot rely
on the search engines to provide quality search engine listings without lots
of work. You cannot count on people finding your site by accident AND shopping
there. So you have to lay a solid business foundation from the very start with
a quality product or service represented on a quality website.
Many people struggle through the design of a website only to struggle further
to actually publish it to the internet and get it hosted. One of the greatest
aspects of Milana's book is that it provides you with ALL the resources you
need to move from concept to reality with your first business web site. Not
only does Ms. Leshinsky's tutorial teach you what you need to know and refer
you to the resources you need to use what you learn, but it saves you thousands
of dollars in software licenses and design fees. So, now that you know where
to go to get your first business web site, what are you going to do with it?
Success Promotions provides tons of internet marketing resources online in
addition to their professional website marketing services. If you want to create
AND market your business website yourself, then you need to plan to spend at
least ten hours per week wearing your marketing hat. If you do that, your first
business website will be the only one you'll need. But what the heck? If the
first one is successful, then continue to build and reap the online rewards.
About the Author:
Shannan Hearne-Fortner
President and Wizard
http://www.SuccessPromotions.com
Marketing Your e-Business Better
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